AI Insights · Timothy · July 2025
Top 5 Beauty Retail Apps in Saudi Arabia: Q2 2025 Performance
Explore the performance of the leading beauty retail apps in Saudi Arabia during Q2 2025, with insights on downloads and active user trends from Sensor Tower.
In the second quarter of 2025, the top beauty retail applications in Saudi Arabia demonstrated varied performances on a unified platform, according to data from Sensor Tower.
Nice one | نايس ون saw a significant increase in weekly downloads, peaking at around 29.9K by the end of May. The app maintained a strong presence with weekly active users fluctuating between 540K and 658K, showcasing a steady user engagement.
Sephora KSA: Beauty, Makeup experienced a moderate rise in downloads, reaching a high of 19.2K in late May. Active users surged notably in June, climbing from approximately 52.6K to 176.7K, reflecting increased consumer interest.
دار الاميرات Dar Alamirat exhibited a consistent upward trend in downloads, with numbers growing from 8.1K to 13.7K over the quarter, indicating a gradual increase in app adoption.
Golden Scent قولدن سنت showed variability in downloads, peaking at 14K in early May. The app's active users initially declined but rebounded in June, rising from 67.4K to 110.8K.
Finally, Whites | وايتس maintained a steady download rate, with a peak of 9.1K in late May. Its active user base remained stable throughout the quarter, hovering around the 55K mark.
For more detailed insights and trends, visit Sensor Tower's platform.
